The Evolution of Social Media


Imagine, one fine morning you wake up to see all your social media profiles are no more. Or worse, social media does not exist anymore. That would be the worst nightmare, isn’t it? Social media has become such an integral part of our lives that people, instead of waking up and doing the regular chores after a night’s sleep, stay laid on the bed and check the social media feed.

Even the remotest parts of the world are aware of the simplest of social media platforms now but, it wasn’t like this a decade ago. Now we have Social media that comes in an assortment of flavors. We have the vanilla Facebook, the chomp dessert that is Twitter, the dish with the ideal introduction such as Pinterest, the starter Instagram, and obviously, the zero-calorie Snapchat.

But before these user-friendly time-sucking apps came to life, there were several other apps which were the part of the trial and error methods of social media platforms.

In this post, let’s go back to the memory lane and dig deep the history of social media.

Six Degrees

Among the first social media platforms alongside Classmates, SixDegrees had a client base of 3.5 million at its pinnacle, however, the confinements of web availability implied it was a thought relatively revolutionary.

It was sold to YouthStream Media Networks for $125 million of every 1999 and close down two years after the fact.


Inside a time of its dispatch, Friendster had three million users however before long needed to fight with any semblance of MySpace and Facebook.

It was sold to a Malaysian web organization in 2009 supposedly for $100 million. At the season of the deal, Friendster had around 75 million users in Asia. Friendster transformed into a web-based gaming stage in 2011 and was debilitated four years after the fact.


It might be difficult to envision how enormous MySpace was. It propelled for the current year and achieved one million users in a couple of brief months.

In 2006, it beat Yahoo and Google to end up the most significant site in the US by site hits. Rupert Murdoch’s News Corp had gotten it the earlier year for $580 million. Its valuation shot up to an astounding $12 billion of every 2007 when it had 300 million clients.

Be that as it may, it was all declining for the site from that point as Facebook shut the hole with MySpace and turned into the most significant long range interpersonal communication site. News Corp sold MySpace in June 2011 for just $35 million.


Started by a Turkish engineer Orkut was the aftereffect of the search monster’s inability to purchase Friendster. Orkut, while a sorry accomplishment in the US, demonstrated enormous in Brazil and India, its two key markets. In any case, in September 2010, Facebook, which appeared two weeks after Orkut’s dispatch, went past Orkut as far as the number of clients in India, and after a year, did likewise in Brazil.

Orkut had 19 million clients in India and 34 million in Brazil when it lost the best spot to Facebook. Google finally closed Orkut on September 30, 2014.


Digg was established as a social news website for individuals to share news stories they found on the Internet.


Flikr picture facilitating was propelled. Store your photographs and tag others in the Flikr people group.


Linkedin, an interpersonal organization for business experts, propelled the prior year was all the while discovering its direction.


Share about your life in 140 characters said Twitter.  

MySpace was (quickly) the most visited site. In any case, it was rapidly being overshadowed by Facebook, which opens enrollment to anybody 13 or over with a substantial email address.


Tumblr, another microblogging website, is propelled and inside about fourteen days has 75,000 clients.


Facebook turns into the pioneer as the most visited site, outperforming MySpace.

Web-based social networking turns into a basic factor in the presidential elections.


Pinterest is established however doesn’t formally dispatch until 2010.

Facebook turns on the “Like” catch and sets up a metric for deciding the estimation of substance.

Foursquare, an area based person to person communication site, is propelled with restricted accessibility.


Instagram goes ahead the scene, alongside the official dispatch of Pinterest.

Google dispatches Buzz. A long range informal communication site incorporated with Gmail.

Foursquare changes its support of permit registration from any area.


Google’s Buzz is deserted for them to center around Google+.

Google+ dispatches with much expectation and by “welcome as it were.”

Pinterest picks up intrigue (The site’s activity expanded by 429% out of 2011)

Google+ is available to everybody. (No welcome vital.)

Snapchat is propelled enabling clients to send photographs or recordings to companions with a set time restraint for the survey (commonly 1-10 seconds).


Vine video sharing administration is established and obtained by Twitter before its official dispatch.

Facebook achieves one billion clients.


Pheed is propelled, a membership-based social media platform  gives clients the choice to adapt their “pheeds.”


Sulia, an interpersonal organization that enables clients to buy in and associates dependent on particular themes, is propelled. As opposed to presenting content out on your companions and colleagues (like Facebook or Twitter), associations are made over comparative interests in the topic.


Thumb, a social media platform arrange planned around crowdsourcing conclusions is conceived.


Medium, a blogging stage that was at first a private informal community for set up scholars and thought pioneers, is presently open to everybody.


Kleek – an informal organization inside Facebook. Enables you to make a private framework inside Facebook of your dearest companions.


Viddy, video-based internet-based life sharing, starts to pick up footing. Due to a limited extent to the fame of Instagram.


Atmospheir (you needed to know this was coming) is a web-based life contact supervisor that isolates your own from your expert contacts and gives every association a solitary ID under which everything is recorded.


Learnist is fairly like Pinterest (so it appears) however with a wide range of substance: recordings, articles, pictures, and online courses.

Social Media Today

Internet life today comprises thousands of online networking stages, all serving the equivalent – yet somewhat extraordinary reason. Obviously, some online networking stages are more prominent than others, however, even the simpler ones get utilized by a bit of the populace in light of the fact that every one obliges an altogether different kind of individual.

For instance, Instagram takes into account the sort of individual that connects through photos best, and different stages, for example, Twitter is ideal for individuals who talk in short blasts of data. As specified, organizations are utilizing online networking to advance their items and administrations in a fresh out of the plastic new way thus each type of a social media platform fills a need that the others accessible may not.

The Future of Social Media

In spite of the fact that it is difficult to realize what the eventual fate of internet-based life holds, unmistakably it will proceed. People are social creatures and the more ready to speak with one another on the level that every individual likes best, the more typical web-based life will move toward becoming. With new and energizing advancements practically around the bend, online life will find intrigue in the coming decades.



Every brand has stories to tell—stories that will not only engage, inform, surprise, delight, and impact their audience, but that will also deliver on measurable business goals. And I’m a conduit between brand and consumer.

All author posts
Write a comment