Advertising

Everything you should know about Facebook’s Re-branding
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Facebook re-branded itself from 'facebook' to FACEBOOK on the 4th of November and surprised everyone with the announcement. For a brand, that has been battered and bruised for the past two years over the Cambridge Analytica scandal and its role in...
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data driven marketing for brands
Driving your Brand towards the Data: Data-Driven Marketing
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Data-driven marketing is quickly becoming the lifeblood of branding. The question for brands, however, is how they can refine insights from the crude oil of data and deliver a customer-centric brand experience using data-driven marketing. The market is now at...
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Microsoft rebrands Bing Ads as Microsoft Advertising
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Microsoft's campaign to rebrand many of its products using the Microsoft name is continuing. The latest to get the treatment: Bing Ads, which is rebranded as "Microsoft Advertising." On the April 29th blog post, Microsoft officially announced the rebranding of...
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How Brands welcomed Summer 2019: Summer Branding Strategies
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Seasonal campaigns are a great way to promote business and boost customer engagement. With the summer season in India already hitting the floors, it’s always smart to plan for your business. Summer 2019 presents many opportunities for fun and entertaining...
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The Versatility of Advertising: Types of Advertising and Promotional Channels
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Since 1869, advertising agencies have performed successful advertising campaigns spreading the word about your products and services, attract customers and generate sales at often-discounted rates. Believe it or not, advertising has the power to create an impact on people's minds...
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GST Price Slabs for Advertising, Branding, Marketing, Designing, Technology and Consulting Services
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The most common word that has been frequently heard by Indians is “GST”. This word caused a commotion in the economic world of India, right from individuals to business everybody in the country is busy understanding GST. The new tax...
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Top 7 Digital Advertising Trends of 2017
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The digital world has been revolutionized with the introduction of many social media apps, platforms, and technologies. Digital advertising is the most advantageous platform for startups and companies to advertise their brands. To propel brands forward, we have to start...
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