• Blogs, Digital Marketing
    The Digital Marketing Glossary: List of commonly used Digital Marketing Terms
    |
    Digital Marketing may be an interesting topic to begin a career with, but as it...
  • Advertising, Blogs, Media Buying
    Print Media Buying: Buying Newspaper Ad slots, Flyers, Leaflets and Brochures and more
    |
    Print media buying is not just a specialty – it’s an art form that requires...
  • strawberry-branding-media-buying-tvc-radio
    Advertising, Blogs, Media Buying
    Media Buying: Buying TV and Radio Ad slots
    |
    Let's say you want to advertise a shower gel for women on TV. What do...
  • strawberry-branding-media-planning
    Advertising, Blogs, Media Planning
    Media Planning for various Advertising Channels
    |
    Irrespective of the platform you're trying to buy a slot for advertising, Media Planning doesn’t...
  • strawberry-branding-advertising-promotional-channels
    Advertising, Blogs, Brands
    The Versatility of Advertising: Types of Advertising and Promotional Channels
    |
    Since 1869, advertising agencies have performed successful advertising campaigns spreading the word about your products...
  • Blogs, Branding
    How OYO Living transformed to OYO Life: The necessity of Rebranding
    |
    You’re a savage business owner who is aware of the success your brand is going...
  • strawberry-branding-healthcare-products
    Advertising, Blogs, Brands
    The Transplantation of Trust: Branding of Healthcare Products.
    |
    With the emergence of technology and innovation, the healthcare sector is flooded with options for...
  • brand-fights
    Advertising, Blogs, Brands
    The battle of the brands: Iconic Brand Rivalries
    |
    Rivalry has been a dominant entity since time immemorial. History is replete with standoffs between...
  • Branding of Cosmetic products
    Advertising, Blogs, Brands
    The Idea behind the Vogue: Branding of Cosmetic products
    |
    The cosmetic industry took a stronghold in India especially after the Miss World pageant which...
  • strawberry-branding-top-50-successful-startups-in-india
    Advertising, Blogs, Brands
    Top 50 successful startups in India
    |
    India is the biggest hub to start with an idea and work on your brainchild....
  • strawberry branding
    Advertising, Blogs, Brands
    How Indian Brands are Nailing the Lingerie Industry
    |
    Lingerie is no more a basic need, but a concept known as intimate wear that...
  • strawberry-branding-10-year-branding
    Blogs, Branding
    The 10 year challenge: Branding in 2009 and 2019
    |
    The meaning of the word “Brand” has evolved a great deal over time. The term...
  • strawberry branding 10 year challenge of brands
    Blogs, Branding
    The 10-Year Challenge: Major Brand Revamps of the Decade.
    |
    The 10-year challenge isn't ending without the biggest brand revamps. 2019 saw several rebrands: from...
  • 10 Brand Taglines that perfectly fit Condom Ads
    Blogs, Branding
    10 Brand Taglines that perfectly fit Condom Ads
    |
    Life is spiced up when your personality is complemented with a dirty mind. And, trust...
  • strawberry branding top advertising campaings of india series 2
    Ad Films & Corporate Films, Advertising, Blogs
    Top Advertising Campaigns of India, Series – 2
    |
    Top Advertising Campaigns of India Series 2 Advertising Campaigns are an essential aspect of business...
  • strawberry branding top advertising campaigns of india
    Ad Films & Corporate Films, Advertising, Blogs
    Top Advertising Campaigns of India, Series – 1
    |
    Top Advertising Campaigns of India Series 1 Here are the most remembered ads of companies...
  • strawberry branding how to do a competitor analysis and tools
    Blogs, Strategy and Competitor Analysis
    How to do a Competitor Analysis?
    |
    What is a Competitor Analysis? Addressing the need of customers is at the core of...
  • strawberry-branding-successful-entrepreneurs-of-india
    Blogs, Entrepreneurship
    Top 10 New Generation Successful Entrepreneurs of India
    |
    India has a long convention of successful entrepreneurs, yet with its own distinct flavor. Rather...
  • heuristic-principles
    Blogs, Designing, UI UX
    Heuristic Principles of UI/UX Design
    |
    Websites and mobile apps have turned out to be logically unpredictable as our industry's innovations...
  • Protecting brand
    Blogs, Legal
    How to Protect Your Brand?
    |
    A brand is a name, a logo, a slogan, a term or maybe a feature...